Socious

    Webinar Recordings

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    Webinar Recordings
    Socious offers many webinars on topics that are of interest to our association clients. If you missed any of them you can view our most recent webinars below.

     

    Associations - Maximize Your Public Profile on Facebook

    Recorded 7/31/2009 Given By Lynn Morton, Manager of Marketing Technologies at The American Academy of Physician Assistants

    Facebook went through two major changes in less than a year. Now public profiles are the new *it* spot for your members to engage & interact with the association. Learn all about the public profiles & how you can integrate other social media endeavors into what you are already doing.

    In this webinar Lynn Morton, Facebook expert, will walk through a few simple things you can start doing today to Maximize your Public Profile on Facebook. From this webinar, you will learn a few simple steps to enhance your association's Facebook reach and your members experience

    Slides available here: http://support.socious.com/download.php?sid=268


     

    Membership Growth Principles: Best Practices in Membership Marketing

    Recorded 2/26/2009 Given By Tony Rossell of Marketing General, Inc.

    Is it crazy to talk about membership growth in the midst of a recession? 

    Not according to Tony Rossell, Senior Vice President of Marketing General, Inc.   As he outlined in his February, Associations Now article, The Upside of Down, “right now is perhaps the best time in recent memory to acquire new members.  And organizations that are taking advantage of this are seeing remarkable returns”.

    But how are associations going about achieving the results that Tony talked about in the article? 

    In this webinar, Tony discusses the four foundations of membership growth and the key impediments that many associations face when attempting to increase membership. 

    Tony is a frequent writer and speaker on marketing topics; he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008).

    He blogs at: http://membershipmarketing.blogspot.com/.  Contact Tony at 703-706-0360 or Tony@marketinggeneral.com.
     


    5 Fears Associations Have About Social Media and How To Overcome Them.

    Recorded 1/15/2009 Given by Maddie Grant and Lindy Dreyer of SocialFish

    Are you considering Social Media options for your association but don't know where to start? Does the whole idea of having your members connect with each other on your website keep you up at night? Then this webinar is for you. In this hour long webinar Maddie Grant, Chief Social Media Strategist of Social Fish will go over the fears that many associations have in implementing a social media strategy. Some fears are real and some are perceived but either way you will leave this webinar armed with a better understanding of issues surrounding a social media strategy at your organization.

    Click HERE for links and resources from this webinar.


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    About Socious

    Socious is a robust social networking, online community, knowledge repository and event management system specifically designed for member-based organizations. Our secure suite of tools which are offered in a Software as a Service (SaaS) model, enables members to:

    • Express themselves through their personal profile and blogs
    • Communicate with their peers through our easy to use tools.
    • Share and find information within our knowledge repositories
    • Participate easily in their committee or chapter.
    • Meet easily through our event planning and online registration system. 
    To learn more about Socious go to www.socious.com